A friendly measuring tape that helps kids explore the world and make comparisons with hands-on active play; The Fisher-Price Measure with Me; Froggy comes to life with exciting audio that encourages kids to get out and explore the world around them as they count from one to 50; With a retractable measuring tape, kids can start to understand how different items in their environment compare, giving them context to measurement. Your pre-schooler will have a blast hopping around the house with Froggy; Retractable tape measures 50 cm long. Press button on froggys head to retract the tape and start again; Kids can learn to count from 1-50 by 1s, 5s, and 10s, as well as begin to understand what measurements mean and how items in their environment compare to one another. Pre-schoolers compare different sizes of objects and learn about things that are longer than; or shorter than; familiar objects. Froggy encourages pre-schoolers to keep trying as they measure different objects and find one that is just the right size. Froggys measuring tape includes nonstandard lily pads and standard centimetre markings to give pre-schoolers contextual cues to help them understand how items in their world measure up. Size H28, W16.5, D10.5cm. Weight 0.44g. Batteries required: 2 x AA (included) plus . For ages 3 years and over. WARNING(S): Not suitable for children under 3 years old. Only for domestic use. To be used under the direct supervision of an adult. This toy does not provide protection. To prevent possible injury by entanglement remove this toy when the child starts trying to get up on its hands and knees into a crawling position.